Ncaa basketball’s Teams most storied programs were in action Friday night, and their appeal lit up the ratings, easily outdistancing the rest of the programming.
The CBS television broadcasts of regional action drew a 2.1 in demos and 9.14 million in total viewership among the 18-49 crowd.
Friday RatingsNCAA Men’s Basketball Championshipare up 12% for the first two rounds in 2022 vs. 2021,